National Rail Enquiries (NRE)
Applying my specialised knowledge and practical experience to deliver, review and critique the UX of several NRE sites.
Increasing NRE mobile journey planner conversions by £300k
The mobile National Rail (NRE) site has a journey planner that is not finger friendly for mobile devices. I suspected this could be turning users off from progressing to the results page to then hand-off to a train company.
3rd March 2019